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Updated weekly

How far can an AI agent get with your insurer?

Each week, Open asks the mainstream AI agents to find out what insurance would cost in the UK, Australia and the US, and records how far each one gets: a price, a block, or something in between.

Latest results 10 November 2026

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Summary for Grok, all regions, all products

69%of insurers gave Grok a price40 of 58, all regions, all products
  • Insurers tested58Week of 10 November 2026
  • Blocked the agent7%The weekly trend starts with the next run
  • Bot protection seen255 of them challenged the agent
  • Price as data an agent can read43%16 of the 37 quotes checked

By market

  • Got a price
  • Blocked the agent
  • Stopped short, not a bot block
  • Being retested
  • 🇬🇧 UK car
    3/10 priced
  • 🇬🇧 UK travel
    9/10 priced
  • 🇺🇸 US car
    2/10 priced · 4 blocked
  • 🇺🇸 US travel
    10/10 priced
  • 🇦🇺 AU car
    8/10 priced
  • 🇦🇺 AU travel
    8/8 priced

Every insurer

58 results · Grok · 10 November 2026
InsurerMarketResultBot protectionPrice as dataNote
Admiral🇬🇧 UK · CarBeing retestedNot recorded—Being retested.
Aviva🇬🇧 UK · CarGot a priceNot recorded—
Direct Line🇬🇧 UK · CarGot a priceNot recorded—
LV=🇬🇧 UK · CarStopped short, not a bot blockNot recorded—Didn't offer a quote.
Churchill🇬🇧 UK · CarGot a priceNot recorded—
Hastings Direct🇬🇧 UK · CarStopped short, not a bot blockNot recorded—Asked for details the agent couldn't provide.
esure🇬🇧 UK · CarBeing retestedNot recorded—The site showed an error.
AA🇬🇧 UK · CarStopped short, not a bot blockNot recorded—Asked for details the agent couldn't provide.
Saga🇬🇧 UK · CarStopped short, not a bot blockNot recorded—Asked for details the agent couldn't provide.
Tesco Insurance🇬🇧 UK · CarStopped short, not a bot blockNot recorded—Didn't offer a quote.
Staysure🇬🇧 UK · TravelGot a priceNone seenYes
Post Office🇬🇧 UK · TravelGot a priceNone seenNo
Aviva🇬🇧 UK · TravelGot a priceNone seenNo
AXA🇬🇧 UK · TravelGot a priceNone seenPartly
Admiral🇬🇧 UK · TravelGot a priceNone seenYes
LV=🇬🇧 UK · TravelGot a priceNone seenNo
Allianz Assistance🇬🇧 UK · TravelStopped short, not a bot blockNone seen—Not selling travel insurance at the moment.
Coverwise🇬🇧 UK · TravelGot a priceNone seenNo
Saga🇬🇧 UK · TravelGot a priceNone seenYes
Columbus Direct🇬🇧 UK · TravelGot a priceNone seenNo
NRMA Insurance🇦🇺 AU · CarGot a priceNone seenYes
AAMI🇦🇺 AU · CarGot a pricePresent, did not actYes
Budget Direct🇦🇺 AU · CarGot a priceCheck shown, passedNoShowed the only bot check this week; the agent passed it.
Allianz🇦🇺 AU · CarGot a priceNone seenPartly
Youi🇦🇺 AU · CarGot a pricePresent, did not actPartly
GIO🇦🇺 AU · CarGot a pricePresent, did not actPartly
Suncorp🇦🇺 AU · CarGot a priceNone seenPartly
RACV🇦🇺 AU · CarStopped short, not a bot blockNone seen—Its own vehicle lookup failed. Not a bot block.
Bingle🇦🇺 AU · CarGot a pricePresent, did not actYes
Woolworths (Everyday Insurance)🇦🇺 AU · CarBeing retestedNot recorded—The site didn't load, so this one is being retested.
Cover-More🇦🇺 AU · TravelGot a pricePresent, did not actPartly
Allianz Travel🇦🇺 AU · TravelGot a priceNone seenYes
Fast Cover🇦🇺 AU · TravelGot a priceNone seenNo
Southern Cross (SCTI)🇦🇺 AU · TravelGot a pricePresent, did not actPartly
World Nomads (nib)🇦🇺 AU · TravelGot a pricePresent, did not actYes
Qantas Insurance🇦🇺 AU · TravelGot a pricePresent, did not actYes
NRMA Insurance🇦🇺 AU · TravelGot a priceNone seenYes
1Cover🇦🇺 AU · TravelGot a pricePresent, did not actNo
GEICO🇺🇸 US · CarGot a pricePresent, did not actPartly
Progressive🇺🇸 US · CarStopped short, not a bot blockNone seen—Asked for a verified email address.
State Farm🇺🇸 US · CarStopped short, not a bot blockPresent, did not act—Asked to run a credit check, so the agent stopped there.
Allstate🇺🇸 US · CarStopped short, not a bot blockPresent, did not act—Asked to run a credit check, so the agent stopped there.
Liberty Mutual🇺🇸 US · CarBlocked the agentBlocked—Blocked after the ZIP code step.
Nationwide🇺🇸 US · CarBlocked the agentBlocked—Blocked before the quote form.
Farmers🇺🇸 US · CarBlocked the agentBlocked—Blocked before the quote form.
American Family🇺🇸 US · CarBlocked the agentBlocked—Blocked at the ZIP code lookup.
The General🇺🇸 US · CarGot a pricePresent, did not actNoQuoted for some states only.
Root🇺🇸 US · CarStopped short, not a bot blockPresent, did not act—Asked to run a credit check, so the agent stopped there.
Allianz Travel Insurance (US)🇺🇸 US · TravelGot a priceNone seenYes
Travel Guard (AIG)🇺🇸 US · TravelGot a priceNone seenYes
Travelex Insurance🇺🇸 US · TravelGot a pricePresent, did not actPartly
Seven Corners🇺🇸 US · TravelGot a pricePresent, did not actYes
IMG🇺🇸 US · TravelGot a pricePresent, did not actYes
World Nomads US (nib)🇺🇸 US · TravelGot a pricePresent, did not actYes
Generali Global Assistance🇺🇸 US · TravelGot a pricePresent, did not actPartly
Tin Leg🇺🇸 US · TravelGot a priceNone seenNo
Trawick International🇺🇸 US · TravelGot a priceNone seenNo
Berkshire Hathaway Travel Protection🇺🇸 US · TravelGot a pricePresent, did not actYes

Price as data: whether the price came back as structured data an agent can read, not only as text on the page.