Read customer story“Our customers are already asking AI agents to find their insurance. HumanApproved lets us welcome those agents, knowing every customer has seen what they’re buying and approved it themselves.”
Sell through AI agents.
With human approval.
HumanApproved™ shows your customer what their AI agent is about to buy, gets their approval, and gives you a signed record linked to the quote.
Built for agents including
The shift
Your customers are asking AI agents to buy insurance
AI agents can quote, compare, and buy insurance on your website. You can't control whether your customer sees the cover, the exclusions, or the answers given on their behalf.
- OpenAI ChatGPT1bn+people every weekOpenAI, August 2026
- xAI Grok117mmonthly usersSpaceX IPO filing, March 2026
- Meta Muse10mUS downloads in its first 40 days, a mark only 11 other apps have reachedSensor Tower, via TechCrunch, October 2026
- Consumers worldwide49%used AI for savings and investment decisions in the last six monthsEY Global AI Sentiment Survey, 23 countries, April 2026
The risk
When an agent makes the purchase, there's no proof your customer understood and agreed to the terms
Answers the customer never checked
If the agent gets an answer wrong, the insurer could reduce or refuse a claim.
Disclosures the customer never saw
The agent may not pass on the policy summary or key exclusions.
No proof of consent
Nothing shows the customer agreed to the price, terms, and conditions.
Unclear accountability
When a claim is declined, it isn't clear whether regulators will look to the customer, the agent, or the insurer.
Solution
HumanApproved™ gets your customer's approval before their agent buys, and keeps the proof
Payment pauses
An AI agent reaches your payment page. The purchase is held and the agent is handed an approval link. Nothing is paid or bound.For insurers
See and control every agent sale
One console for the journeys agents complete, the rules for each product, and the evidence behind every approval.
- Every agent sale, and what happened in each.
- Rules per product, built from your own wording and versioned.
- Evidence ready for complaints, AFCA disputes and regulatory reviews.
- Allow, block, or require approval, per product and journey.
Integration
Add it to any quote flow with a few lines of code
<script async
src="https://cdn.beopen.com/approvals-embed/1.5.0/embed.js"
integrity="sha384-…"
crossorigin="anonymous"></script>
window.HumanApproved ||= { q: [] };
HumanApproved.q.push(["protect", {
key: "pk_live_…",
quote: quote.reference,
before: "#continue-to-payment",
quoteDetails: () => ({
quote: quote.details,
mobile: customer.mobile,
}),
}]);
Signed records
Every approval is signed and tied to the exact quote and page version the customer saw.
Data in your region
Approvals are processed and stored in your region, under your data processing agreement.
Read customer story